mercoledì, 12 dicembre, 2012, 17:54 - Generale
Fiat Abarth goes topless in new TV commercial. In the ad, a scorpion, symbol of Abarth, is cutting the bikini top of a woman on the beach. The video promotes the new Fiat 500 Cabrio, cute and topless.
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mercoledì, 5 dicembre, 2012, 13:24 - Viral marketing
TomTom created this almost-viral video using viral videos to promote its Christmas challenge. You will recognize, among other things, the Old Spice guy, the "Will it blend"-challenge or the Evian babies.
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domenica, 2 dicembre, 2012, 21:09 - Generale
In Belgium, numerous of disabled people are on a waiting list for a disabled-friendly house. To put an end at this situation and raise awareness, a group of 6 disabled people decided to squat a house and record their own version of the music video "Our House". People were invited to squat along virtually on this website.
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sabato, 1 dicembre, 2012, 19:22 - Generale
Electronic swerving aids were created because danger doesn't announce itself. To promote this option, Mercedes-Benz created a series of ad displays made up of promotional posters with a deer, grandma and children announcing when and were they'll show up on the street. A message said: "Dangers arrive unannounced. For more control when it comes to swerving: the Mercedes-Benz Vito with Adaptive ESP."
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venerdì, 30 novembre, 2012, 15:45 - Generale
Dear Swiss cheese lovers,
This little note just to let you know that the pop up store Swiss Cheese Lab has opened today (and for 5 more days) in the heart of Paris, in the legendary Crèmerie de Paris. The place looks perfect to taste and discover fine cheese in a comfy atmosphere. So if you're Swiss and feel a little bit home sick or if you just want to yodel freely, you know what to do and where to go! ;-)
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