martedì, 3 dicembre, 2013, 10:49 - Generale
The last advertising campaign of Reporters Without Borders is once again a success. Launched on the occasion of the World Day of Press Freedom, it staged leaders like Vladimir Putin or President Bashar Al Assad and summarized their policy towards press through very suggestive gestures attitude.
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lunedì, 2 dicembre, 2013, 15:56 - Generale
Here is the new advertising campaign for the Volvo Trucks brand conceived by the agency Forsman Bodenfors and directed by Andreas Nilsson. A plan made in one take, with the staging of the actor Jean-Claude Van Damme between two moving trucks to show the accuracy of the trajectory.
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domenica, 1 dicembre, 2013, 14:35 - Generale
This hard-hitting print ad campaiging against gun violence comes from advertising and marketing agency Grey New York. The campaign, which features three human targets, including a small baby, calls for an update to the USA's antiquated gun laws. The ad, commissioned by non-profit organisation States United to Prevent Gun Violence, features the tagline 'Bullets leave bigger holes than you think'.
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sabato, 30 novembre, 2013, 11:30 - Generale
Look! A robot poos electronic stuff! Ha ha! But really, this print advertising campaign from Euro RSCG is a tongue-in-cheek execution of quite a serious issue (electronic recycling). You may be wondering how an excreting robot is relevant but it all becomes clear with the tag line, 'potty train your e-waste'.
The artistic direction is simple yet effective. The font at the bottom of this print ad is also big enough to entice the reader's attention and ensure the message has firmly been executed.
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venerdì, 29 novembre, 2013, 11:05 - Generale
Alex Solis is an American illustrator who has been drawing many visual for t-shirts. With a simple, friendly and very recognizable style, he invites us to discover his staging of objects of daily life, taking another dimension with his talent. Great ideas to explore in the future.
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